Extending a hand to the underserved who have fallen through the “credit gap.”

Margate, Florida (February 20, 2020)  We Florida Financial is extending a hand to people who have fallen through the proverbial “credit gap.” These are individuals who cannot buy a car, not because they have bad credit, but because they have a limited credit history or no established credit at all.

The credit union is pleased to announce a new program that will change the dynamics for these individuals who are often young people or recent immigrants from a country with no established credit system. The First-Time Car Buyer Program will give successful candidates a $1,000 down payment to put towards their new vehicle. To further encourage their success, recipients will also be required to attend a “How to Buy a Car” seminar and must sit down to a one-on-one budget session with an advisor.

CEO Lloyd Gill thinks that the program will make a big difference in the lives of many who have been unable to afford a car because of their insufficient credit history. “In South Florida,” states Gill, “a car is critical. It is more than transportation. It represents the ability to get a job, take kids to school, buy groceries or to even start a small business.  It represents freedom and the American way.”

We Florida Financial is asking members interested in becoming a part of this innovative First-Time Car Buyer Program to contact We Drive, the credit union’s auto-buying solution, at 954-691-CARS (2277).

About We Florida Financial

We Florida Financial is a cooperatively owned, not-for-profit credit union with 45,000 members and over $500 million in assets. Founded in 1952 for the benefit of municipal employees in Broward County, We Florida Financial now serves individuals and small businesses in 46 Florida counties from Jacksonville to Key West. Currently ranked as one of the top credit unions in the region, We Florida Financial offers a full range of affordable deposit and loan products to meet the needs of our diverse communities. For more information, please visit us online at www.WeFloridaFinancial.com. Like us on Facebook at @WeFloridaFinancial and follow us on Twitter @WeFLFinancial.